In a week that saw a political storm after Nordstrom dropped Ivanka Trump fashion lines and reports in the US media that her younger sister Tiffany Trump was "shunned" at New York Fashion Week, there was one unlikely win for the first family.
Headlines like "Tiffany Trump is having an awkward time at New York Fashion Week" only served as a reminder that several high-profile designers have been very public in their boycott of the Trump family.
But at Chinese designer fashion Tao Wang's show, Tiffany Trump - US President Donald Trump's youngest daughter - took pride of place in the front row.
People in China sat up and took notice and revelled in the attention they paid to a rare example of a home grown designer. The moral and ethical quandaries front and centre for other designers were simply not an issue.
Ms Trump became a fan of Tao Wang's brand, Taoray Wang, after she first hit the New York catwalks in 2016.
She also wore Taylor Wang during her father's election campaign.
"I have to be honest, I feel very proud and grateful that she chose Taoray Wang for the inauguration," the 49-year old designer Tao told W magazine.
She is one designer who has decided that the controversy surrounding the US president should not extend to his daughter. For her, there are clearly other factors at stake, which resonate with many Chinese aware that the creative industries in their country need as much support as they can get.
"I co-operate with international celebrities and all these leaders," she told AFP.
And this particular relationship seems to be a close one. Ms Tao said she valued Ms Trump as a wonderful young lady who is very warm and down-to-earth, as well as generous and full of encouragement. Tiffany Trump for her part said they talk a lot and work closely together.
